A client approached us with a request to invest their funds for passive income. The client’s budget was 200,000 RUB (approx. $2,075). We offered several options, one of which was acquiring a community on VKontakte.
The client had no previous experience with VK communities and noted that most passive income offers found online are too vague.
Our team has established contacts with a number of platforms for buying and selling communities, so the entire process was clearly timed, well-structured, and transparent.
The client received thorough answers to all questions and chose to work with us.
Key Features
Tasks involved in selecting a community for passive income included:
Finding a suitable community via community marketplaces and personal connections
Contacting the marketplace/platform or the community owner
Analyzing the data provided
Calculating estimated payback period, monthly revenues, and expenses
Arranging and closing the deal
Implementation
With the client, we defined the investment objectives and plan:
Achieve payback within 1 year
Clearly explain to the client the steps for self-management after purchase
Set a timeframe for the process
Define the budget
Next, we began preparing for the selection and purchase:
Established contacts with reputable sellers
Reviewed available public listings (crucially verifying the seller’s real connection to the community, as there are many scammers in the market)
Analyzed all proposed options
Shortlisted five communities and thoroughly analyzed each
Selected the best-fit community according to the client’s requirements and budget
Below is a screenshot of the community’s statistics at the time of purchase.
We contacted the owner and requested additional income data. It’s important to collect all income data for the last six months, as the community may rely on paid traffic or may have changed its theme, etc.
Developed a financial model: estimated editor costs, projected revenue, and other expenses.
Selected a reliable and proactive editor from our team (we often use our own editors, though sometimes recruit externally).
The deal was finalized, and the final purchase price was 182,250 RUB (approx. $1,890).
Results
The client was satisfied and learned to manage the community independently.
The acquired project reached payback in 9 months, meeting the goals for both timeline and return.
Thanks to the right approach, the community continued to grow using our methodologies.
After payback, the project has delivered passive income to the client for 5 months and counting.
The community continues to grow, with all bots removed.